CEO of Launch Potato Named a Top 250 Power Leader in Florida

PRESS RELEASE | January 28th, 2022 | Greg Van Horn, CEO of Launch Potato, was named by South Florida Business Journal as one of the most influential executives in Florida. Launch Potato is a digital media company that helps people discover new products and services that make their lives better. 

“Greg is recognized for his subject matter expertise in the digital media industry, extensive experience building businesses from the ground up, and his innate ability to care about those around him, always putting people first. His focus and leadership is a major reason for Launch Potato’s success,” said Diego Miranda, VP of Product at Launch Potato.

About South Florida Business Journal Power Leaders 250

This year’s Power Leaders 250 is more than a profile of executives from the region’s top public and private companies. It’s a definition of “dynamic.” As with years past, the special section provides a glimpse into South Florida companies across all industries and their leadership. 

The SFBJ’s editorial team spends months discerning which leaders will be honored, using criteria including executives’ titles, successful track records, and how often they’ve been in the news during the past year.

About Launch Potato

Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading connector of advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase.

The company is headquartered in vibrant downtown Delray Beach, Florida, with a unique international team across more than a dozen countries. A pioneering advocate of remote work, Launch Potato's success comes from a diverse, energetic culture and high-performing, entrepreneurial team. As a result, the company is always looking for like-minded teammates and partners. If you’re interested in joining, go to

The Discovery and Conversion Company

Delray Beach, Florida